Description

The Acquisition Marketing Campaign Management team is seeking an energetic, motivated, and experienced marketing people leader to drive best-in-class consumer experiences by leading a high-performing, results-driven team. The Consumer Bank Acquisition Marketing team is responsible for driving incremental high-quality customer growth by launching and leading direct-to-consumer marketing campaigns that acquire new customers and deepen existing relationships.

As a Marketing Strategy Lead -Vice President on the Consumer Bank Acquisition Marketing team, you will support the consumer deposit relationships, and be responsible for managing a team of 3-5 associates who lead large scale, multi-channel acquisition campaigns, involving planning and executing creative strategies/tactics with a heavy emphasis on digital channels. In addition, you will take on special assignments, be an authorized approver of creative for the team, and drive creative thought leadership and/or process excellence initiatives across the team.

Job Responsibilities:

• Serve as the creative marketing leader, driving best-in-class consumer experiences.
• Develop strong partnerships between ACM, strategy, and execution teams for cohesive collaboration.
• Lead capacity planning and prioritization within ACM team leadership.
• Ensure a strong control environment and act as Authorized Approver on final creative.
• Optimize direct response marketing campaigns to improve results and reduce costs.
• Conduct regular reviews of end-to-end customer experience, including creative messaging and competitive audits.
• Recommend strategic testing and optimization approaches based on data-driven decisions.
• Develop thought leadership by leveraging testing resources and strategic vendors to innovate and personalize experiences.
• Participate in pilot programs and process improvements to simplify and build capabilities.
• Lead initiatives outside acquisition campaigns, including cross-program creative leadership and process improvements.
• Communicate effectively with senior leaders, manage performance goals, career development, and oversee budget management for production and creative costs.

Required qualifications, capabilities and skills:

• 7+ years of experience, proven track record in direct or digital marketing as a project/campaign manager:
• Digital consumer marketing experience in owned, earned and paid channels; strong executional knowledge of social, paid display, email, and website creative
• Experience working as a leader working in a fast-paced environment, with strong skills in multi-tasking and prioritization
• Ability to balance tactical, project management with strategic thinking/approach; strong track record of managing initiatives with demonstrated ability to think strategically in providing creative leadership, all while adhering to a tight controls environment
• High energy, solutions-oriented individual with the ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
• Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
• Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
• Curious and creative with a focus on constant improvement
• Excellent written and oral communication skills; experience in presenting to senior level executives

Preferred qualifications, capabilities and skills:

• Specific experience in financial services including debit or credit marketing and/or agency-side experience
• 2+ years of manager experience
• 3+ years of agency/vendor management experience
• 4-year college degree

About Us

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

\n Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.\n
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\n We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.\n